The idea of the Goal Setting Webinar W/Jude Ayua, birthed in December 2020, is to enlighten participants about setting and achieving specific, measurable, achievable, realistic, and timebound goals. It aims to educate, inspire, and empower participants to prepare them for the coming year. Covering the aspects of personal development, social relationships, career, academics, spirituality, health, and finances, it also provides tips for long-term goals.